Discuss Industrial Design and Strengthen Intelligence Introduction Brand – Professor Mathis Heller Attends Sixth Anhui Industrial Design International Consultation Conference

Time: 2015-11-29 11:05

(Nov.28, Anhui) On Nov. 28, Sixth Anhui Industrial Design International Consultation Conference was held in Bengbu, Anhui Province. Four Chinese and international experts delivered keynote speeches as recommendations for the development of industrial design in Anhui Province from the perspective of international and domestic trends and features of industrial design development. Deputy Governor of Anhui Mr. Yang Zhenchao attended the conference, which was presided over by Ms. Liu Li, Deputy Head of HR Department of Provincial Party Committee and Human Resources and Social Security Department of the province.




Featuring industrial design, the conference kicked off in mid-November, spanned two phases and lasted 12 days. 12 experts from both home and abroad joined the event, including Professor Mathis Heller, German expert, Chief Designer of WeLL Design of the Netherlands, DeTao Master of Automotive & Industrial Design, and winner of Red Dot Design Award and iF Design Award, and Professor Liu Guanzhong, Professor at Tsinghua University and Deputy Director General of China Industrial Design Association. The second phase was held in collaboration with the Second Anhui ‘Jianghuai Cup’ Industrial Design Competition to make the event more diverse and innovative both in content and form. For the first time, international experts were invited to serve on the panel of judges to select and nurture future talents through competition. To find solutions to key technical problems, a number of activities were included in the program of the experts. They provided onsite instruction, consultation, and project docking at 10 enterprises, including Bengbu Youth Industry Design Institute, Xingxing Engineering Machinery Company, and JAC Group. They also held lectures on industrial design and attended Made in China 2025 & Highly Skilled Talent Development Theme Forum at Hefei University of Technology and Anhui University of Finance and Economics. 2,000 people from businesses, universities, research institutes and industry associations of the province participated in the training and exchange.




This event is a key project jointly undertaken by Anhui Provincial People's Government and the State Administration of Foreign Experts Affairs under an intelligence introduction and cooperation agreement. It is sponsored by Anhui Provincial People's Government and the State Administration of Foreign Experts Affairs and organized by the provincial Human Resources and Social Security Department, the provincial Administration of Foreign Experts Bureau and other related government bodies and municipal governments. The event features major strategic decision-making of the province, facilitates the province's economic and social development, focuses on the province’s key industries, regions and areas, and follows the trend of times. A theme is defined by every year, inviting high-level Chinese and international experts to engage in themed-based docking activities in Anhui, provide targeted personnel and intelligence service, find solutions to technical bottlenecks within short time periods, enhance research capabilities, and improve management capacity.